Post by account_disabled on Jan 1, 2024 7:47:49 GMT
The internationalization of companies is a plus point, since any company that wants to grow aims to open borders . Many do not succeed and remain leading in the national sector, while others occupy only their continent. Multinationals are the great powers , those who have the power to reach almost unsuspected points. The latest news about this phenomenon is that IKEA has decided to open a new store in Egypt. The opening of the new location is scheduled for March 2021 . A month that we no longer see so far away and, so that the news is received by the citizens of the African country, the company has decided to implement a strategy that manages to raise awareness of its business model.
The aim is to mark the momentous occasion through featuring some famous Egyptian sculptures in their advertisements with a twist . The visuals that have been distributed throughout the territory contain Phone Number List sculptures like the Sphinx, but dissected into five parts. Each will be labeled with a number that customers will have to follow step by step to put the different parts together. The success of the formation of this new figure is found in the nuts and bolts that IKEA mentions in its posters. The campaign has been produced, as reported by Designtaxi , by the creative agency FP7 Cairo . In this way, they have remained faithful to their Egyptian roots
Ikea opens store in cairo ikea campaign 2020 has given us the (fateful) gift that we never wanted to be treated to: the coronavirus . The pandemic has colored a year that has the reputation of being one of the worst in memory in a long time. However, COVID-19 has not been able to take the breath away from advertising , which has continued to give us real gems despite the multiple cuts that the advertising industry has had to deal with in recent months. Reaching the consumer through their own culture and making Egyptians feel the IKEA phenomenon in their own hands and everywhere .
The aim is to mark the momentous occasion through featuring some famous Egyptian sculptures in their advertisements with a twist . The visuals that have been distributed throughout the territory contain Phone Number List sculptures like the Sphinx, but dissected into five parts. Each will be labeled with a number that customers will have to follow step by step to put the different parts together. The success of the formation of this new figure is found in the nuts and bolts that IKEA mentions in its posters. The campaign has been produced, as reported by Designtaxi , by the creative agency FP7 Cairo . In this way, they have remained faithful to their Egyptian roots
Ikea opens store in cairo ikea campaign 2020 has given us the (fateful) gift that we never wanted to be treated to: the coronavirus . The pandemic has colored a year that has the reputation of being one of the worst in memory in a long time. However, COVID-19 has not been able to take the breath away from advertising , which has continued to give us real gems despite the multiple cuts that the advertising industry has had to deal with in recent months. Reaching the consumer through their own culture and making Egyptians feel the IKEA phenomenon in their own hands and everywhere .